Darling, we need to talk, about tax

With the removal of the 10pc tax band high on the government agenda, new research* from Unbiased.co.uk, the Find an Independent Financial Adviser search, shows that there are taxation issues that Brits would like to bring to the Chancellor’s attention.

When asked about what their one message to the Chancellor would be, a whopping one in three (31%) stated they wanted ask for a reduction in income tax. While 12% asked for a reduction of income tax for all, 19% were more specific and asked for a reduction of income tax specifically for the less well off.

The number of Brits wanting the Chancellor to focus on income tax is particularly high amongst the younger generations. A massive 44% of the 18-24-year-olds would choose an income tax related message for the Chancellor, compared to 40% amongst the 25-34-year-olds. This number drops significantly amongst the older generations – only one in five (19%) of the 55-64-year-olds would ask for a reduction in income tax, dropping further to only 13% amongst the 65-74-year-olds.

But it is not just income tax that the nation would like the Chancellor to pay attention to – almost one in four (23%) of Brits stated they would ask the Chancellor to provide a better level of state pension.

Imagine that you could send ONE message to the Chancellor of the Exchequer (and that it had to be polite!) what would it be?

Total

Provide a better level of state pension

23%

Reduce income tax for the less well off

19%

Reduce income tax for everyone

12%

Increase pay levels for public sector workers

6%

Increase support for carers

5%

Raise the inheritance tax threshold to £750,000

5%

Do not fund the 3rd generation nuclear deterrent

5%

Cap the Olympic budget at £4bn

4%

Reimburse those who lost out in the pensions crisis

4%

Spend more on environmental issues

4%

End Public Private Partnerships

2%

Review the Stamp Duty thresholds

2%

Reduce public sector borrowing

2%

Other

7%

David Elms, Chief Executive of Unbiased.co.uk comments, “Our research shows just how much of a discussion point income tax is – and that is not just for the government but also for the average Brit. In the current economic climate people are taking a much closer look at their finances to make ends meet and it is not surprising that a reduction of income tax is one of the first areas people are asking for.

“While the government debate on the 10pc income tax band is no doubt set to rumble on, it is important for people to remember that there is so much more they can do to ensure they are reducing their overall tax liability. Our TaxAction research shows that the nation as a whole is wasting a whopping £9.3bn in unnecessary tax payments, from not making use of their ISA allowance to wasting tax credits and insufficient inheritance tax planning.

“We are asking people to take TaxAction now to ensure they are not paying the government any unnecessary money in tax payments. And while tax no doubt can be a confusing topic, help is at hand. Through www.unbiased.co.uk/taketaxaction a local IFA can help you discover where you can make significant savings on your tax burden.”

Tax doesn’t have to be taxing – Here are 10 basic ways to claw back some of the waste:

As a first step to stamping out this waste, visit Unbiased.co.uk’s dedicated website at www.unbiased.co.uk/taketaxaction. The site contains tips on how to save tax, an online tax wastage calculator, and a guide to saving tax. You can also find details of local IFAs on the site or by calling 0800 085 3250.

-ends-

* Research conducted online by Opinium Research LLP from 7th-14th Feb 2008. UK nationally representative sample of 3.048 adults.

For further information please contact:

David Elms

Anna Schirmer/Jonathon Grove

Chief Executive

Lansons Communications

Unbiased.co.uk

020 7294 3682

020 7833 3131

For expert comment or case studies from over 200 media-friendly IFAs, journalists should call Unbiased.co.uk’s Media Services hotline on

020 7294 3682 or search online at www.unbiased.co.uk/media

1. Independent Financial Adviser Promotion

Unbiased.co.uk is the consumer brand of IFA Promotion, the organisation established in 1989 to promote the value and accessibility of independent financial advice to the public. It represents around 9,000 firms of independent financial advisers across the UK, incorporating over 17,000 registered individuals. These individuals hold over 22,000 incremental qualifications which are each individually verified by the awarding body. IFA Promotion welcomes the prominent display of incremental qualifications and further developments into the credentials of independent financial advice.

IFA Promotion is sponsored by 28 leading financial institutions, and in the past 12 months, over 575,000 consumers and businesses used unbiased.co.uk to find local independent financial advice.

IFA Promotion believes Independent financial advice should be:

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