13 August 2001

Stakeholder Pensions - East Anglia sees huge rise in awareness

East Anglia sees huge rise in awareness

New figures from IFA Promotion, the organisation promoting the benefits of independent financial advice, reveal that where as people in East Anglia's awareness of Stakeholder pensions has risen by 30% - from a shocking 37% in February to 67% now - still only 14% of people are planning to take advantage of the Government's pensions brainchild.

The research, conducted for IFA Promotion by BMRB, uncovers continuing confusion surrounding Stakeholder and pensions in general, with a third (33%) of respondents in the dark when it comes to retirement planning - a huge increase in awareness of 29% since February.

David Elms of IFA Promotion said: "The worrying trend is that as people are becoming increasingly aware of stakeholder pensions, they are becoming more and more bewildered. The Government and the media have played their parts in raising people's awareness, but people now need to be made aware of the impact of Stakeholder on their own individual circumstances, by seeking professional independent financial advice.

The research from IFA Promotion also found in the East Anglia region:

Elms concluded, "Until understanding increases, the Government will have a tough job persuading people to take responsibility for their own retirement planning. Whether through Stakeholder or otherwise, pensions planning is a complex process, and people should seek professional, independent advice to ensure they pick the right retirement vehicle for their needs."

To speak to an IFA about Stakeholder or pensions in general, people should call the IFA Promotion freephone hotline on 0800 085 3250 or visit www.unbiased.co.uk where details of local IFAs will be provided.

- ENDS -

IFA Promotion will continue to monitor awareness and understanding of Stakeholder pensions over the coming months and circulating regular updates to media.

For further information please contact:
David Elms
CEO
IFA Promotion
020 7833 3131

    or     Shellie Wells / Pippa Russell
Lansons Communications
020 7490 8828

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