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Nutmeg UK platform review: what are the pros and cons?

4 mins read
Last updated March 17, 2025

We review and explore the features and offerings of Nutmeg's investment platform in the UK to help you decide if it aligns with your financial goals.

Nutmeg has emerged as one of the leading digital wealth management services in the UK, providing an accessible, user-friendly investment option.

But is Nutmeg right for you? Let's delve deeper into the pros and cons of Nutmeg, and explore what the platform has to offer. 

Key takeaways
  • Nutmeg was founded in 2012 and is recognised for introducing automated investment services

  • They offer an intuitive online platform that's easy to navigate, even for beginners

  • Services available include stocks and shares ISAs, investment accounts, SIPPs and Lifetime ISAs

  • Fees typically start at 0.45%, depending on the type of portfolio and amount invested

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Who is Nutmeg? 

Founded in 2012, Nutmeg is a pioneering online wealth manager based in the UK, recognised for introducing automated investment services, often referred to as robo-advice, to British investors.

Nutmeg aims to democratise investment, making wealth management accessible and understandable to everyone, regardless of investment knowledge or experience. 

What does Nutmeg do? 

Nutmeg offers a straightforward and hassle-free way to invest through digital portfolios managed by advanced algorithms, overseen by experienced human professionals.

By blending innovative technology with human expertise, Nutmeg provides personalised investment portfolios tailored to an individual's risk tolerance, investment goals, and financial circumstances. 

What are the pros and cons of Nutmeg? 

Nutmeg has several advantages but also some drawbacks.

Here's a quick look:

The pros of Nutmeg: 

  • Ease of use: Intuitive online platform that's easy to navigate, even for beginners.

  • Low barriers to entry: Nutmeg requires a relatively low initial investment compared to traditional wealth managers.

  • Transparency: Clear and simple fee structure, with no hidden costs.

  • Professional management: Investments are managed by a combination of sophisticated algorithms and experienced human advisors.

  • Diversification: Portfolios diversified across various asset classes to minimise risk.

  • Accessibility: Available 24/7 via online platform and mobile app, providing flexibility and convenience. 

The cons of Nutmeg

  • Limited customisation: Nutmeg’s portfolios, while tailored to risk profiles, offer limited options for bespoke investment decisions.

  • Fees may be high for large investors: Percentage-based fees might become costly for investors with significant amounts of capital.

  • No direct share selection: Nutmeg doesn't allow direct investment in individual shares or specific companies.

Anthony Wong, a wealth expert at InvestingReviews says:

"Nutmeg suits investors and savers ready to commit to their tax-wrapper products but who want a low-maintenance option with fully managed portfolios.

Although the provider’s fees are mostly in line with the low-cost platform standard, the high account minimums rule out anyone hoping to start their account with a bit of extra cash or £50 a month.

If you’re ready to get serious about saving but you’re more interested in the hands-off robo advisor approach, then Nutmeg should make it onto your list of potential platforms."

What services does Nutmeg offer? 

Nutmeg provides several investment services designed to meet varied financial goals: 

  • Stocks and shares ISA: Tax-efficient investment with allowances set annually by HMRC.

  • General investment accounts: Standard investment accounts without tax advantages.

  • Pension accounts (SIPPs): Self-Invested Personal Pensions for retirement planning.

  • Lifetime ISA (LISA): Government-backed savings product designed for first-time homebuyers or retirement savers.

  • Junior ISA: Investments intended for children, allowing tax-free savings until the child reaches adulthood.

  • Socially responsible investing (SRI): Ethical portfolios that focus on environmentally friendly and socially responsible investments. 
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What fees does Nutmeg charge? 

Nutmeg operates on a straightforward fee structure, dependent on the type of portfolio and amount invested: 

  • Fixed allocation portfolios: Fees typically start at 0.45% annually. 
  • Fully managed portfolios: Usually range between 0.75% and 1.00%, depending on the investment amount. 
  • Socially responsible portfolios: Similar costs to a fully managed portfolio, with the potential to be ever so slightly higher (fully managed cost over a year is around 1.02% vs a fully managed portfolio at 0.98%). 

What technology does Nutmeg use? 

Nutmeg leverages sophisticated financial technology to create and manage investment portfolios: 

  • Robo-advisory algorithms: Automatically rebalance portfolios based on market movements and investor preferences.

  • User-friendly online platform and app: Intuitive interface designed for ease of use, portfolio tracking, and account management.

  • Advanced risk profiling: Algorithms assess user inputs to accurately align investments with personal risk tolerance.

  • Data-driven investment strategy: Technology-driven strategies informed by extensive financial market data to maximise potential returns. 

Nutmeg: is it secure? 

Security is paramount in financial services, and Nutmeg takes significant steps to protect client funds and personal data: 

  • Regulatory protection: Nutmeg is authorised and regulated by the Financial Conduct Authority (FCA). 
  • FSCS protection: Investments are protected under the Financial Services Compensation Scheme (FSCS) up to £85,000 per individual. 
  • Robust cybersecurity: Nutmeg employs advanced encryption technology, stringent authentication measures, and continuous monitoring to secure client data. 

Does Nutmeg have good customer service? 

Nutmeg's customer service has a strong reputation overall, supported by an extensive FAQ section, live chat functionality, email, and phone support.

However, service availability is typically limited to weekdays, potentially challenging for users requiring immediate weekend assistance.

User feedback generally highlights helpful, responsive support, especially useful for new or less experienced investors. 

Get expert financial advice 

Nutmeg provides an excellent entry point for UK investors looking for a straightforward, accessible investment solution.

It excels in transparency, ease of use, and professional management, making it an attractive choice for beginners and those looking for automated solutions.

However, like all investments, Nutmeg’s portfolios carry market risks, and fees may become significant for larger investments.

Ultimately, while platforms like Nutmeg simplify investing, personalised financial advice remains crucial.

Consulting with a qualified financial adviser can help align your investment strategy with your broader financial goals, ensuring a robust, well-balanced financial future. 

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Our team of expert writers, who have decades of experience writing about personal finance, including investing, retirement and pensions, are here to help you find out what you need to know about life’s biggest financial decisions. The team have written for and featured in publications such as Times Money Mentor, Interactive Investor, MoneyWeek, The Times, Confused.com, Shares Magazine and more.